today that Apple has
ditched the PRODUCT(RED) branding for the red iPhone 7 and 7 Plus
in China, MacRumors reached out to CEO Tim Cook to find out
if any of the proceeds on sales in the country would still be
donated to charity in the fight against HIV/AIDS.
MacRumors’ question: We noticed the
(PRODUCT)RED branding is missing from the new red iPhone 7 on
the China Apple website. Will you be donating any of the
proceeds from the phone’s China sales to the HIV/AIDs cause
Tim Cook’s response: We donate to the Global
Fund on every iPhone 7 and iPhone 7 Plus we sell in every
country in the world.
Since the omission of the branding came to light,
there’s been some speculation that
recent changes in Chinese law prevent not-for-profit
organizations from being involved in commercial advertising.
Whatever the truth of the matter, it appears Apple will be
upholding its (PRODUCT)RED charitable donations commitment with
or without said branding.
special edition red iPhone 7 models, due to be launched on
Friday in more than 40 countries, are the first iPhones to join
Apple’s (PRODUCT)RED line-up.
Apple said the new handset color was in recognition of more
than 10 years of partnership between Apple and the charity
(RED), offering customers a way
to contribute to the Global Fund and “bring the world a step
closer to an AIDS-free generation”.
Other Apple products in the (PRODUCT)RED range that are
available all year round include the full iPod line of
products, Beats Solo3 Wireless On-Ear Headphones, Beats Pill+
Portable Speaker, the iPhone 7 Smart Battery Case, and a range
of accessories for iPhone, iPad, and Apple Watch.
Note: Due to the political nature of the discussion
regarding this topic, the discussion thread is located in our
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